Customized Online Panel Communities – How many of us are tapping it??

Capture the BUZZ!!

“Those were the best days of my life…” one of the done to death lyrics of Bryan Adam’s Summer of 69 song – ever wondered what were all those things that made that era – the best and the most remembered phase of our lives….hmmm countless reasons (especially if you are reading this article on MONDAY!!!). CRAMPED up in a small cubicle on a weekday often those memories give a short lived respite. The article illustrates how companies are capturing the REAL EMOTIONS of their customers which are not maligned by simulated bland questionnaires. Read more of this post

Which TRIBE does your Panel Respondents belong to?

The Good, the BAD & the UGLY!!

It is often quoted that “IF YOU BUILD THEY WILL COME” but the BIG question is “WHO EXACTLY ARE COMING?” How often does a panel company under takes the exercise of knowing what types of respondents they have actually recruited? When I say what TYPE it means their characteristics in light of the MOTIVE for which they have enrolled themselves in a panel base. Although the underlying current is MONETARY compensation but still if we probe deeply we will find various reasons for participating in an online survey. The article illustrates 5 different TRIBES of respondents and how KNOWING these groups will help a panel company be more productive. Read more of this post


Journey of Knowledge starts from ME!!

How many times have you felt staring at a WALL for days at end? When was the last time you laughed at a very high decibel? Why is even your favorite restaurant dishing out bland gourmet? What is it that’s STOPPING you to get that well deserved promotion? I call it a TBS (tired brain syndrome) and it happens with all of us at sometime of our lives. The duration & frequency of its STAY may vary from person to person depending upon their will power and problem solving skills but for sure you will be STRUCK with this queer problem in your professional career. The article illustrates how professionals deal with this problem and come out with flying colors. Read more of this post

Build a PANEL COMPANY you can be PROUD OF!!!


What is the secret of building a successful panel company? Is it the right employees or the right kind of panels you have or is it a good marketing plan or just simple plain LUCK!! I guess it is a combination of many factors when performed effectively results in a panel company you can be really proud of!! The article illustrates few of the critical aspects of running a profitable access panel business. Read more of this post

Little Known Ways to Recruit Respondents FREE OF COST!!!!

Think OUT of the BOX!

Access panel companies recruit respondents either through Ad networks or database containing lists of emails IDs. Although mentioned methods are effective but they are costly and are unable to fill the gaps in the panel base. Also they are good in case one has CASH 2 BURN for such endeavors. The article here illustrates 5 FREE METHODS to recruit panel members. Read more of this post

Who Else Wants HASSLE FREE project execution?

Make your life easier & stop missing deadlines.

In survey research as well as with many internet based industry verticals the biggest nightmare any project manager faces is a poor quality productivity output. Once the project is in shambles the only thing you end up working for is the commitment but it leaves a bad taste for your client. When you are FIRE FIGHTING the question of putting VALUE ADDITION to your project goes out of the window. The article looks at 5 effective ways to manage & execute a successful project. Read more of this post

Why YOU would NEVER EVER become a CEO???

5 reasons that you won’t make it!!

I am yet to find a single soul who doesn’t wants to succeed in life – but strangely why is it that successful people are in a minority where as the general populace languish in obscurity. Innumerable SELF-HELP books are written claiming to provide you the KEY to success but still the problem remains – “some people are born to relish the fruits of their labor where as others toil hard to make ends meet”. This article looks at the probable reasons that why you will surely fail to succeed. Read more of this post

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