Get Rid of FAKE RESPONDENTS Once and For All!!!


CATCH them and SAVE your survey!!

Do you really know who EXACTLY is filing up your online survey? The question probably haunts every researcher with no surety of the elusive solution. The very EXISTENCE of access panel industry depends upon how AUTHENTIC the respondents are in the panel base. One of the biggest reasons for traditional market researchers to be wary of online surveys is the cloak behind which the identity of the respondent is hidden. This article tries to find a practical look at the options available and the challenges associated with it. Read more of this post

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Now You Can Have a HAPPY CLIENT and make even MORE MONEY!!!


Know them to woe them!

The lifeline of any business is CLIENT SATISFACTION. Innumerable articles have been written to understand the psyche of this mysterious breed. This article takes stock of TOP 5 QUICK ways to bring smile on your client’s face and get the cash register ringing! These aren’t sure shot magic darts but in generality will help you make a CONNECT. Always remember knowing is knowledge and therefore it is a MUST to understand your client’s expectations. Read more of this post

What Everybody Ought to Know About INCENTIVE OPTIONS?



Ticket for free glass of Coca-Cola, believed t...

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Let them choose their gifts!!!!

Panel performance depends a lot on the incentives being provided for survey participation. A very critical aspect of gifting is the range from which respondents can choose from. Even in a particular demographic group the choice may vary for e.g. some maybe excited to receive a movie ticket whereas some may prefer a meal voucher. Amongst different profile groups the choice varies drastically from teens preferring shopping coupons to a corporate executive interested in business magazine subscriptions. It is therefore advisable to have an exciting range of gift options to select. The article states few good incentive options which can be utilized by panel companies. Read more of this post

The SECRET of INCREASING your Respondent Response Rate


Better Panel Management = Better Response Rates

Most often panel companies faces the arduous task of maintaining high response rates for their panel base. It is one of the critical aspects of running a successful online panel business. Although there isn’t any specific formula to help achieve higher response rates but some basic steps will help enhance the output. The article illustrates how you can yield better results from your access panels. Read more of this post

BOSS is not always WRONG!!!!


Better understanding of a sensitive association.

You might find the title very amusing and repulsive as understandably one person who makes Monday the grimiest day of the week is your BOSS. Many jokes, anecdotes and fables are concocted around this sensitive relationship between you and your Boss. On an average a person spends more time with his Boss than his family members in a week and the palpable tension which is always brewing gives relentless nightmares to all sundry. The article sheds a different perspective to this wonderful association which makes or mars our career prospects. Read more of this post

Why SHOULD you outsource Survey Programming to India???


Deal worth every penny!!!

In the recent decade survey programming outsourcing has increased many fold to Asia Pacific region with countries like India being the hottest hub for the same. Many internal & external factors can be contributed to this surge of companies setting up offices in India as well as outsourcing their survey programming needs to local Indian companies. We take stock of top 5 reasons why India is the right choice in terms of outsourcing your survey programming needs. Read more of this post

How to build a healthcare access panel!!!


Create a unique value proposition.

In recent times healthcare access panel is in great demand due to premium price it can fetch for a panel company. Although there are lots of Asian companies claiming to possess one but the authenticity of such claims are questionable. As a research panel buyer there are few tips in terms of choosing the right healthcare panel vendor also this article illustrates how such a niche segment panel can be recruited and maintained. Read more of this post

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